What We Do for SEO
Here’s a breakdown of what our SEO work includes. Some parts might apply to your project, some might not — it depends on what your website needs.
📝 On-Page Optimization (Stuff We Do On Your Website)
- We write or improve your website content so it ranks better on Google.
- This means using keywords the right way (not too much, not too little).
- We add those keywords to the right spots — like your titles, headers, image names, and meta tags.
- If you give us access to your website, we’ll even post the content for you (after you approve it).
Already have good content? Great! We won’t rewrite it just to rewrite it. We’ll just tweak it so it works better for search engines.
We also build internal links — which means we connect pages on your website to each other. This helps Google understand your site better and spreads your site’s "authority" around — just like Wikipedia does.
🌐 Off-Page Optimization (Stuff We Do Off Your Website)
We help build your site’s reputation online — mainly by getting other trustworthy websites to link back to you.
But we don’t buy links, ever. That’s a bad move and can hurt your rankings. Instead, we focus on earning backlinks the right way — with real content and natural mentions.
And if we find any bad links pointing to your site (called “toxic backlinks”), we’ll get rid of them through Google’s disavow process. We even have a special tool to track and clean up these bad links faster — so your site stays safe and strong.
📲 Social Signals (Helping Google See You’re Active)
When we post new content for you, we suggest sharing it on your social media pages — like LinkedIn, Twitter, or Facebook. It’s not the biggest SEO factor, but it helps show Google that your brand is active and trustworthy.
🤝 Regular Meetings
We don’t disappear once the work starts.
We’ll meet regularly with you to:
- Go over what we’ve done
- Show you what’s working
- Talk about next steps
- Keep everyone on track (us and you!)
These meetings help keep the momentum going — and make sure we’re all working toward the same goals.
⚖️ Our SEO Ethics
We play by the rules — always. We use white hat tactics (that means clean, honest SEO) and we never cut corners. But we take it one step further.
We ask ourselves 5 questions for every decision we make:
- Is it the truth?
- Is it fair to everyone?
- Will it build trust and good relationships?
- Will it help everyone involved?
- Is it the right thing to do?
If the answer’s not “yes” to all five — we don’t do it.